Our Story
We founded Harloc because we felt the hair extension industry was missing an integral component - diversity. Our company not only provides a superior quality product but stands by the principle that great hair is for anyone and everyone, regardless of race, ethnicity, age, religion, gender, sexual orientation, gender identity, gender expression, or background.
Harloc is an indisputable champion of quality. We use only the finest Remy Slavic hair to achieve a natural and flawless result. Our hair is ethically sourced, traceable human hair from rural communities in Central and Eastern Europe. We want you to feel confident in your purchase decision, knowing individuals voluntarily donated their hair, and are paid fair trade value. On top of that, our extensions are handmade, natural, and free of any silicones. We manufacture and ship four extension types – Genius Wefts, Tape-Ins, Clip-Ins, and Ponytail Extensions.
We are strongly committed to helping stylists and salon owners grow their hair extension businesses. We have developed an education program that works - a hybrid of technology and one-on-one mentoring that focuses on the stylist, empowering them to identify and surpass their potential, setting them up for success. We go beyond simply teaching the technical skills of hair extension application and removal, to supporting stylists in the entire process, starting from consultation, through to design - matching hair texture, color, application - blending and cutting, and finally, supporting clients with home care.
Harloc has been featured in publications and television including Hello Magazine Canada, ABC, Bachelor in Paradise, and our extensions have been worn by several actors, models, and beauty insiders.
What’s more, Harloc is about you, our customer. Whether you are a stylist, online shopper, or salon owner, Harloc is committed to delivering an unbeatable customer experience, every time. Have a question? Feel free to reach out. At Harloc, we are here for you - every step of the way.